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Why Business Awnings Matter

Posted on Thursday, February 4th, 2021 at 4:01 pm.
why business awnings matter

Business awnings can enhance your brand visibility among other benefits.

Are you looking for a way for your business to stand out from your competition? Business awnings are made to do just that and more. Besides boosting your store’s curb appeal and brand visibility, awnings can provide you with increased energy-efficiency and more usable space on your property. All of these features help you gain more customers, satisfy those patrons, and save money on bills while you earn more from sales. So why do business awnings matter when creating an effective store design? Read on to find out exactly how they can make a difference to your business. 

Improved Branding

Commercial awnings not only increase the visual appeal of your storefront but can give you a chance to clearly mark ways in which your customers can reach you. Along with your business name and logo, your awning can include your phone number, address, or anything else you want customers to know when they visit your store.

Stand Out

Customers walking or driving past multiple stores may not be able to distinguish one from the other. However, business awnings that have a bright color and beautiful logo can stand out among their neighbors. A pedestrian may even notice your attractive awning and decide your business is worth visiting.


Business awnings can provide useful shelter for your customers looking to escape the rain or excess heat. Awnings can also help keep your store’s entrance cleaner and even more inviting to customers. 

Increased Usable Space

When choosing your business awnings, you have a variety of styles to select from. Depending on which styles you choose, you can create enjoyable outdoor spaces on your property. For instance, stationary awnings can be useful for creating an outdoor dining space. An outdoor awning at the front of your cafe can provide space for a chalkboard listing your specials or small tables in which customers can sit after purchasing a snack. 


During the summer, a store can experience a significant amount of heat gain just from the front windows. Installing business awnings over your windows can block the powerful sunlight and decrease the amount of energy you need to cool down your store. When you install business awnings, you’re making an investment that pays off in multiple ways. 


Through our combined locations in Baltimore, Maryland, and Washington, D.C., Carroll Architectural Shade provides innovative craftsmanship, superb service, competitive pricing, and unfailing attention to detail for customers throughout Maryland and Virginia.

Our highly skilled craftsmen design and custom manufacture shade products in house, including commercial awnings, residential awnings, retractable awnings, roll up curtains, aluminum awnings, and flat metal canopies. Founded in 1958 by James Carroll Sr., and still family-owned by his sons today, Carroll Architectural Shade remains committed to delivering top quality craftsmanship and service.

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