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The Essential Qualities of an Effective Business Awning

Posted on Thursday, October 14th, 2021 at 9:55 am.
carroll architectural shade effective business awning

An effective business awning will be large enough to attract customers and advertise your services.

Business owners are always looking for that competitive edge, and any little thing can help. If you want to invest in something that has long-term benefits for your business and the enjoyment of your customers, consider installing a new business awning. A new awning can work best when it has a large surface area and can help you save money and increase your curb appeal. The most effective business awning will include these essential qualities. 

Clear Readability 

The best new awning for your business will be one that is easy to read. Your awning will easily stand out from the surrounding storefronts with clear legible print. You can highlight your products, services, or a brand message on the awning to help customers differentiate your business. Customers are more likely to visit your store when they can glance at your awning and immediately know what service your company provides. 

Energy Savings

In addition to attracting customers, an effective business awning will help you save money on building expenses. Awnings block the UV rays that penetrate window panes. When this light is blocked, the amount of harsh light and heat that enters your store is decreased. This reduces the overall indoor temperature, which alleviates your air conditioning and cooling costs. Additionally, when you decrease the amount of damaging light that enters your business, you prevent fading of furniture, clothing, and other products. 

Large Surface Area

Larger awnings have more benefits. They provide extra energy savings by blocking more light. They also offer extra square footage for additional outdoor seating and protection from the ever-changing weather of the Maryland and Virginia region. These traits all work together to attract more customers, help you save money, and increase the flexibility of your building and how you can use it. Additionally, larger awnings give you more space to advertise your business in easy-to-read large print. 

Creative Control 

Your customers have a first impression of your brand before they even enter your store. This is why an effective business awning can make a significant difference in attracting first-time guests. You can work together with the design experts at Carroll Architectural Shade to select the best colors, patterns, or prints that will help your awning stand out and increase the curb appeal of your location. Your new business awning is under your control and is built to provide your business with several substantial benefits. 


Through our combined locations in Baltimore, Maryland, and Washington, D.C., Carroll Architectural Shade provides innovative craftsmanship, superb service, competitive pricing, and unfailing attention to detail for customers throughout Maryland and Virginia.

Our highly skilled craftsmen design and custom manufacture shade products in-house, including commercial awnings, residential awnings, retractable awnings, roll-up curtains, aluminum awnings, and flat metal canopies. Founded in 1958 by James Carroll Sr., and still family-owned by his sons today, Carroll Architectural Shade remains committed to delivering top-quality craftsmanship and service.

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